For this campaign, I was requested to created full fledge design package and design scheme that could be used across a multitude of design mediums. The design and graphics had to be adaptable and scalable to to fit sizes from large scale way-finding signs to a printed thirty-two page brochure to social media graphics promoting the event. 

This project allowed me to stretch my design skills and knowledge in multiple ways, and encouraged me to understand how to create something that can be versatile for many different mediums, but still have an impact on the consumer attending the event.